Privacy and Disclosure of Information.

Your privacy is important to us. The Allterra Group is providing this notice to describe and explain our online information practices and the choices you can make about the way your information is collected and used.

What information do we collect?

In general, you can visit this Site without telling us who you are or revealing any personal information about yourself. There are times, however, when we may request information from you. Personal information such as your name, postal address and e-mail address are obtained only when voluntarily submitted by you.

The Allterra Group collects this information in several ways:

(i) Through the user signing up to receive alerts, information, news, scheduling product demonstrations, entering contests and/or completing surveys.
(ii) Through registration, surveys and other online forms.
(iii) As part of our sales process to receive documents, products, education, trade show entry or additional access to our web sites.
(iv) While providing technical support, consultation, or product information.
(v) Through the process of maintaining and upgrading our products.
(vi) Through any automated means such as communications, e-mail and cookies.

To provide you with timely, high-quality information, we may also ask you to provide us with information regarding your professional interests and experiences with our products or services. Providing us with this information is optional, but helps us deliver the most relevant information to you.

Personal data collected online may also be combined with information you provide to us through other sources such as product registration, call centers, or in conjunction with events such as trade shows, training seminars and conferences. Information that you supply will relate to the relationship that the Allterra Group has with you or your organization.

Web Server Logs.

In the process of administering this Site, we maintain and track usage through Web server logs. Web server logs provide information such as what types of browsers are accessing our Site, what pages receive high traffic, and the times of day our servers experience significant load. We use this information to improve the content and navigation features of our Site. Anonymized or aggregated forms of this data may be used to identify future features and functions to develop for the Site and to provide better customer service.

Web Beacons.

Some of our Web pages and HTML-formatted e-mail use Web beacons in conjunction with cookies to compile aggregate statistics about website usage. A Web beacon is often a transparent graphic image that can recognize certain types of information on a visitor’s computer, such as a visitor’s cookie number, time and date of a page view and a description of the page where the Web beacon is placed. You can disable some Web beacons by rejecting their associated cookies.

Personalized URL Links and Personalized Message Content.

Occasionally, we may create a unique web URL link for certain visitors. If you visit one of these Sites, you may find forms that are already filled out with your name, or other types of information you have previously indicated an interest in, based on information you have given us before. We may also personalize the content of newsletters, e-mail offers or invitations based on topics in which you have previously indicated an interest. We collect information about how you consume this type of personalized information in order to help us provide you with other information that is better tailored to your interests. If you choose to visit one of these personalized web URL links, you are agreeing to allow the Allterra Group to collect information about your visits and also to associate that information with other information about you and your relationship with the Allterra Group. If you do not wish your information to be used in this way, do not accept the invitation to visit these Sites.

What do we use your information for?

The Allterra Group may use your personal information to:

(i) Fulfill subscription requests, online sales orders and services and to provide other information you request.
(ii) Make the Site easier for you to use.
(iii) Help us customize content most relevant to your interests.
(iv) Notify you about important news concerning the Allterra Group.
(v) Notify you of new products and services, product updates, technical support issues, events and special offers we think you may be interested in.

We do analyze some of our Web services such as registrations, demos, downloads, and e-mail responses at the individual level in order to improve the quality of those offerings and to better tailor our marketing to our customers’ needs.

How we share your information?

When you are purchasing services or products, we have security measures in place and take reasonable precautions to protect against the loss, misuse and unauthorized access of your personal information under our control. Allterra Online cannot ensure or warrant the security of any information you transmit to us by email, and you do so at your own risk.
Allterra Online has taken numerous steps to ensure that your personal information is processed confidentially, accurately and securely. The website uses encryption technology, such as Secure Sockets Layer (SSL), to protect your personal information during data transport. SSL encrypts ordering information such as your name, address and credit card number.

Do we use cookies?

A cookie is a small text based file given to you by a visited website that helps identify you to that site. Cookies are used to maintain state information as you navigate different pages on a website or return to the website at a later time. You may choose to set your Web browser to not accept cookies. If your cookies are disabled, you will still be able to view the site. This data allows us to understand how visitors use our website.


The Allterra Group offers you the choice of receiving different types of communication and information related to our company, products and services. You may subscribe to newsletters or other publications; you may also elect to receive marketing communications and other special offers from us via e-mail. If at any time you would like to change your communication preferences, we provide unsubscribe links and an opt-out mechanism for your convenience.

Our Commitment to Data Security.

The Allterra Group is concerned about the security of your information. To prevent unauthorized access or disclosure, to maintain data accuracy, and to ensure the appropriate use of information, we have put in place reasonable physical, electronic, and managerial procedures to safeguard and secure the information we collect online. We use encryption technology when collecting or transferring sensitive data such as credit card information. Credit card numbers are used only for processing payment and are not used for other purposes.

Changes to this Privacy Policy.

If there are updates to the terms of the Allterra Group’s online Privacy Policy, we will post those changes here and update the revision date in this document so that you will always know what information we collect online, how we use it, and what choices you have. Your continued use of the Site following the posting of changes to this Privacy Policy means you accept those changes.

Your Acceptance of These Terms.

By using the Site, you signify your assent to this Privacy Policy.

Ownership of User Submitted Content.

You agree that any and all personal information, data and content that you provide to the Site becomes the exclusive property of the Allterra Group and you irrevocably assign all rights of ownership, including, without limitation, intellectual property rights, to the Allterra Group upon submission of the information and content. You represent and warrant that you are the owner of all such information, data and content and are authorized to make any such assignment of rights.

If you have any questions or concerns regarding the privacy or security of your information, please contact:

Allterra Online
12417 Ocean Gateway/ Bldg B 11/ Suite 286
Ocean City, MD 21841
Phone: 443-944-0897